Month: May 2023

Blogging 101: How Often Should You Blog?

So you’ve created a blog. You wrote your first post or your first few posts. But then life got in the way. Now what? Do you go back after months of radio silence? How often should you be blogging anyway?

There is no one correct answer. Experts say two to three times a week as per a quick Google search. I say that the correct blogging schedule is the one that you can stick to. Maybe that means once a week or once a month. As long as your audience knows when to expect new content from you, you’re good. Just remember that Google also needs to know that your blog is active.

Maybe you don’t feel like blogging constantly but there are things you can do to update your content. Or if you’re feeling too lazy, repurpose your existing content.

Take a look at others in your niche. How often are they blogging? Is it overkill or just enough? If I had time and resources I could get away with daily blog posts on books but things in the corporate world move a little slower.

As long as you continue to engage with your audience in some sort of way, you should be good to go.

Welcome to the Real World: The Wrong Promotion

This next part of the story is something I have told a million times. But never so publicly and never to anyone who mattered. But it needs to be said. Welcome to the cracks in my perfect corporate world.

They said that the company was growing and because of that there would be “opportunities for growth.” Basically they would be hiring new managers. I was thrilled. I didn’t want to be a manager- I knew I was too early in my career for that but I loved the idea of people moving forward in their career (something that still excites me to this day). My friends warned me about my excitement. They were more experienced and explained that the new managers could be awful. I refused to believe that. Everyone was so nice.

In any case I knew who was going to manage us. It was going to be my friend, Aarti. Aarti had been with the company for over 5 years and she had worked on a variety of campaigns. It was a no-brainer. The other option would have been Samantha, someone who worked in the role of 2IC but had recently gotten pregnant. Samantha was 2IC for our team but she was eventually moved out to replace a less efficient coworker in another team. But that’s a story for another day.

Anyway it was time to announce managers and Aarti was meeting with our current manager. I waited impatiently for her to return with the good news. She returned. She had not been picked. No one from our team had been picked. This meant that whoever was going to manage us was going to be from another team.

They picked a lady named Janet. I was very confused. Janet was just sort of there. She wasn’t even a 2IC. How was she picked? But the decision was made and Janet’s trial run was in September. I felt bad for her. She was removed from the team that she had worked in for years and she was expected to run a team of strangers. And of this team of strangers, five of them had already applied for her job. In September they laid out the plans. Janet would run the smaller of the team. Namely me, my best friend and another girl who worked on the smaller campaigns. Two campaigns, three staff, one manager. No biggie right?

I spent the first month being helpful and friendly. Or so I thought. It quickly became clear that Janet did not expect to do work. She delegated everything to us- even the reports that she sent to the HOD. Previously I had managed the campaign pretty much by myself with minimal assistance. Janet wanted to oversee everything. Without doing any actual work. It didn’t take me long to figure out what was happening. Janet was another favourite of our HOD. It didn’t matter that she had zero experience. Corporate was a chess game and she played it correctly. As a coworker put it to me, Janet was now our problem whether we liked it or not.

I Did a No-Buy Year and It Changed My Life

Back in 2022, my manager suggested that the team try out a “No-Buy Year”.

Instantly we were all horrified and refused.

But she raised a few really good points. We all had items that we would buy in excess even though we didn’t actually need it. Books, sneakers, clothing, skincare items- everyone had a guilty pleasure. Eventually we all picked out own version of the No-Buy.

My version was for 6 months- no books, no accessories and no toiletries unless I had completely run out.

The first weekend was the most difficult. Every few minutes I would think “I should buy X” and then remember that I couldn’t. By the end of the first two months, I had gotten used to my No-Buy.

I cut down to weekly coffee as opposed to treating myself every time I felt sad. I learnt to deal with my emotions with exercise or journaling instead of shopping.

My hack was that everytime I thought I needed something, I would check my room for it first. I found unused earrings, belts, skincare items that were never touched, brand new nail polish. This made it easier for me to not buy things since it seemed like I had an entire mall in my bedroom.

By the time my 6 months ended, I had adjusted.

I hadn’t realised how bad my shopping habit was. It has been 16 months since I started my No-Buy. I still haven’t needed to replace my skincare items or toiletries.

Since I work from home, I don’t buy coffee as often anymore but I do treat myself to ONE new (sale) book a month.

The No-Buy was a huge help for me. I definitely think it is something that everyone should try.

5 Hobbies that Heal My Inner Child

I saw something online that said as an adult you’re responsible for taking care of both the adult version of yourself and the child version. I absolutely agree. Childhood trauma tends to have lasting impact and as an adult, it then falls to you to heal it.

Here are 5 very random hobbies that I indulge in to heal my inner child.

1. Visiting the toy store

This was a result of the Barbie movie. I visited a toy store and realised that as an adult, I could buy anything I wanted. Sure most of the things I didn’t buy because the prices were ridiculous. But it felt kinda empowering to be walking around a toy store with my overpriced iced coffee knowing that I could buy myself anything I wanted. Except for those R1 000 dolls. I could never.

2. Going out for ice cream

Something about ice cream makes me so happy. It’s something so small and so simple but it brings me so much joy. My favourite ice cream spot is near the beach so I can buy a cone and watch the ocean. What could be better?

3. Playing videogames

This is something that I very recently discovered I enjoy. I bought myself a Nintendo Switch last year and it’s one of my favourite tech items. It’s so fun to disconnect from work with a cute little no pressure game.

4. Colouring

I’ve always loved colouring and it’s always been my way to destress from work. However I recently found a pack of markers from Typo and it’s upped the fun so much more. I can’t explain it. Get some markers and a colouring book (make sure the colour won’t seep through the pages) and try it out yourself.

5. Going to the movies

Another classic for me but I recently fell back into this habit because of my former workplace giving movie tickets whenever we donated blood. (I still think that’s how I got anemic but anyway, I loved the idea of “free movies”). Going to the movies was a big deal for me as a kid and even as an adult, the movies evoke the same excitement in me.

What are some hobbies that heal YOUR inner child? I’d love to know below.

Welcome to the Real World: Shake It Off

There’s a saying I see posted pretty often on LinkedIn. It’s “In your job you should either learn or earn”.

That next year was going to teach me ALOT!

I was picked to run a new campaign. I say picked but basically the girl who was originally supposed to do it was moved to another team while the back-up girl that the HOD chose couldn’t do it because of some sort of red tape. The next choice was me. Honestly for someone who had been with the company for less than a year, it was a pretty big deal. All this just because I was the second fastest capturer.

If I was a little more cynical (the way I am now), I would have wondered if the role would have gone to the other capturer who was smart enough to befriend management (looking back, that is probably exactly how things would have went). Nonetheless, I was sent for training to be Sales Support for a loan campaign.

But I was young and naive and I didn’t expect my co-workers to turn on me. They were really discreet about the way they did it.

From the girl who was supposed to be the second choice for this campaign to the lady who working in the department for the longest time, everyone made snarky comments to me about how I couldn’t do the job because I was not used to speaking on the phone.

Eventually the pressure got to be too much for me and then I admitted to my manager that I thought that I wouldn’t be able to do the job. I felt like she didn’t hear me. She didn’t acknowledge what I said.

And then she spoke to someone from another team and asked them to make me do “Call-outs”.

“Call-outs” were simply calling customers to confirm their delivery address and availability. Key word being “call”.

I still remember the girl who sat with me and explained what I needed to do. She looked at me like I was stupid. Nothing against her. But the second she explained that I would need to dial out, my brain stopped working. I could only stare at her in horror.

For the next hour, I called strangers, willing them not to pick up the phone. Only 4 people answered the call. The rest went to voicemail. But it was terrifying for me to listen to the ringing and wait, hoping it would go to voicemail.

Fast forward a little while later, I was still in awe of Customer Care. So my manager moved me to them to learn how to answer emails, social media queries, Live Chat queries and eventually she had me assist with answering calls.

All this in the span of a single month (May).

The new campaign started at the end of July. But when I made my first call (with my manager and her manager standing behind me), I was perfectly comfortable.

It’s interesting that one of my greatest moments of growth stemmed from a bunch of people telling me that I couldn’t do something.

Lesson Learnt- DO NOT listen to others. Do what YOU feel is right. You know yourself best.

Book Review: People We Meet on Vacation by Emily Henry

People We Meet on Vacation by Emily Henry

My rating: 5 of 5 stars


I held off on reading any of Emily Henry’s books simply because of all the hype surrounding them.
But I found a copy of this book in a fire booksale and figured “hey, why not?”
There are no words for how much I loved this book. I legit considered picking up an Emily Henry boxset from my nearest bookstore- a boxset that contained another (cleaner) copy of this book.

This books follow Alex and Poppy, two unlikely best friends who meet up once a year for a trip. They’ve been friends for years but at the beginning of this book, it’s been 2 years since they’ve had a falling out.
They text of course. Wishing each other on special days but it isn’t the same. They’re aren’t as close as they used to be.

Poppy decides to try and revive their friendship by suggesting another trip. She’s confident that this will work. After all, they’re best friends. But is this something else standing in the way of their friendship? (UM, YES! These two are perfect for each other).

I loved Poppy and Alex together. They’re very cute and you can see their instant chemistry. You can also see why their friendship is so amazing.
If you are looking for a fun little romance book, give this a go!



View all my reviews

7 Secrets to a Better Sleep

Getting a good night sleep is so so important. It affects your overall health and well-being both mentally and physically. Sleep is SO important to me that I even conducted my own little study to see how sleeping 8 hours a night affected me. Many people struggle to get enough sleep or even decent sleep. If you fall into this group, here are 7 things you can do to improve your sleep.

1. Stick to a Regular Sleep Schedule

This is no fun but this is one of the most important tips. Establish a consistent sleep schedule. Go to bed and wake up at the same time every day, even on weekends. This will help regulate your body’s natural sleep-wake cycle and promote better sleep. Eventually your body will know when it’s time to sleep and you’ll be able to fall asleep (and stay asleep) easily.

2. Create a Bedtime Routine

Take a warm bath, read a book, or do some gentle stretches before bed to help your body relax and prepare for sleep. Avoid electronics, which emit blue light that can disrupt your body’s production of melatonin, a hormone that regulates sleep. One of my favourite ways to wind down for bed is reading for 30 minutes. That way I get to tackle my TBR AND get a good night’s rest.

3. Make Your Bedroom Sleep-Friendly

By this I mean, you should make sure that your bedroom is quiet, cool, and dark. Keep noise levels down, use blackout curtains or a sleep mask to block out light, and set the temperature to a cool, comfortable level.

4. Invest in a Comfortable Mattress and Pillows

Okay I am still in the process of locating a comfortable mattress but I had a coworker admit that once he invested a significant chunk of money in his mattress, it paid off for him immensely in the long run.

Your mattress and pillows can have a significant impact on the quality of your sleep. Invest in a comfortable mattress and pillows that support your body and help you maintain good posture while you sleep.

5. Limit Your Caffeine and Alcohol Intake

Caffeine and alcohol can interfere with your ability to fall asleep and stay asleep. Try to limit your intake of these substances, especially in the hours leading up to bedtime.

6. Exercise

Regular exercise can improve sleep quality and duration. However, it’s best to exercise earlier in the day rather than right before bed, as exercise can be energizing and make it harder to fall asleep. Experiment and see what works for you.

7. Manage Stress and Anxiety

Stress and anxiety can make it difficult to fall asleep and stay asleep. Manage your stress levels through relaxation techniques, such as deep breathing, meditation, or yoga. It is also helpful to write down your worries and feelings before bed so that you are able to clear your mind.

A good night sleep is essential for you to function at your best. By following these tips, you can improve the quality of your sleep.

5 of My Favourite BookTok Reads

BookTok has revived the book industry and while I will always be grateful for that, some of their recommendations are bit..questionable. Especially when it comes to the romance books. Why aren’t cute and sweet romance books not given more attention? BRING BACK SAPPY ROMANCES!

Anyway, here are a few of my favourite BookTok books that I believe were definitely worth the hype. (Note: The below links are all Amazon links. As an Amazon Associate I earn from qualifying purchases)

1. One of Us is Lying by Karen M. McManus

Karen M. McManus can do no wrong, okay? Thank you and goodbye. “One of Us is Lying” is a breakfast club YA mystery that follows a group of teenagers in detention. Five kids enter detention…only four of them leave alive. This was one of those books that you can’t stop reading.

2. A Court of Thorns and Roses by Sarah J. Maas

Not everyone is a fan of Maas (or this series) but ACOTAR remains one of my all-time favourite series. This is a Beauty and the Beast retelling with fairies. Twisted, dark, scary fairies. The world-building in this series is incredible so this is definitely worth a try if you enjoy fantasy.

3. The Hating Game by Sally Thorne

We need more recommendations like this. The Hating Game is an absolutely adorable enemies-to-lovers book set in a publishing company. This book has all the warm, toasty feels.

4. We Were Liars by E. Lockhart

Summer, secrets, stealing. That is a basic summary of “We Were Liars”. Yes, like all fans of this book, I am telling you alot without actually telling you anything at all. Just read the book.

5. It Ends With Us by Colleen Hoover

Colleen Hoover is reaching a brand new level of popularity thanks to BookTok. And while I know people either love or hate her, this is definitely one of her better works. Trigger warning: This is a book about domestic abuse.

What are your favourite BookTok reads? Let me know below!

5 Tips for Branding Your Blog

Branding is an essential aspect of any successful blog. It’s what sets your blog apart from the competition and helps build a loyal following. If you’re just starting out with your blog or looking to rebrand it, here are some tips to help

1. Define your brand identity

Before you can start branding your blog, you need to define your brand identity. This includes your blog’s mission, values, and voice. What is your blog about? Who is your target audience? What values do you want to communicate? What is the tone of you writing? Defining these elements will help you create a consistent brand image across all your blog content.

2. Create a logo and colour scheme

Once you’ve defined your brand identity, it’s time to create a logo and colour scheme that reflect it. Your logo should be simple, memorable, and relevant to your blog’s theme. Your colour scheme should consist of two or three colours that complement each other and align with your brand identity. Canva is a great tool to help you figure out your colour scheme. If you need help, play around with the Canva colour palette generator. This is a quick way for you to see what colours look good together.

3. Design a visually appealing website (with your chosen colour scheme)

Use your logo and colour scheme in your website design. Make sure that your website is easy to navigate. Use a clear and readable font

4. Develop a consistent content strategy

Your blog’s content is the main way you’ll communicate your brand to your audience. Develop a content strategy that aligns with your brand identity and communicates your values. Use a consistent tone (i.e the brand tone you identified previously) and style in your writing, and make sure your content is relevant to your target audience.

5. Promote your brand on social media

Again, using your brand tone and colours. Promote your blog on social media to grow your audience. Use your logo and color scheme in your social media profiles, and share your blog content regularly. Engage with your followers and respond to their comments and messages. Your brand will become more familiar to them as time goes on which helps you gain brand loyalty.

Branding your blog is essential to building a strong following. By following these steps, you can create a powerful and effective brand for your blog.

Things to Know Before Making a Transition to Start-Up

So you got an amazing job offer. At a start-up. No biggie. After all, a start-up is just a company that is just beginning to grow, right? Here are a few things to consider before transitioning to that start-up.

Job Security

Firstly, what is the job security like? Start-ups are noted for randomly closing. However this isn’t always the case. Of course if you’re leaving a stable job or if you’re a new graduate you want that assurance that your job is safe. Do your research on the company and the industry beforehand to get an idea of how secure your job is.

Are Your Values Aligned?

As someone who had grown distant from my former company because of misaligned values, this one was a biggie for me. Start-ups are full of chaos. This is made up for when you and the company have the same or similiar values. This also helps get you through the 3AM work (see below).

Little to No Structure

Start-ups lack the formal processes that an established company has. You might hate or love this depending on the type of person you are. Of course you can be the person to bring in the structure and processes but that depends on how willing everyone else around you is to change.

Weird Work Hours

Start-ups can sometimes be go-go-go ALL THE TIME. This is my favourite part because I tend to be widely awake in the middle of the night so I’m fine to work then but this does take its toll on you if you have a family.

Anything Under the Sun is Possible

Whereas a corporate role would have red tape or you’re limited in your specific department, in a start-up you could do anything and most likely will be doing more than a few things. In my role as a Content Writer in a start-up, I wrote content, edited content, wrote copy and even weighed in on a few internal branding and Customer Care scenarios because of my corporate background.

Would you ever consider working for a start-up? Have you ever worked for a start-up? What are your thoughts? Let me know below.

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